10 Most Popular Women on the Internet

The internet now hosts over 5 billion users and more than half of them engage with social platforms daily. According to a recent review, one platform alone, YouTube, counted about 2.53 billion users in 2025, with roughly 46% of them women. With so many people online, being visible means far more than just having a profile. It leads to the change of culture, the control over the public opinion, and the inclusion in a global discussion. The people dominating this area reveal to us the new tricks in the fields of drawing attention, giving influence, and being relevant. Many of them are considered the most popular women on the internet, setting trends and shaping conversations across continents.

To figure out who the most popular women on the internet are, we examine such factors as the number of followers, presence on different platforms, listening figures, brand influence, and cultural relevance. The top women influencers are not only the most followed ones but also represent the women in media who daily engage the internet in an influential way.

For instance, the well-known singer Taylor Swift was the female artist with the most followers on Spotify, the music streaming service, by having almost 142.8 million followers in September 2025. The most followed women on Instagram have a combined wealth estimated at several hundreds of millions of dollars. These figures suggest the possibility of seeing, hearing, sharing, and discussing people’s ideas.

Below are 10 women who stand out for their breadth of digital presence and cultural impact. They are not ranked by superiority but listed to highlight how different paths converge to Internet-wide popularity among the most followed women online and the famous female celebrities 2025.

Highlight of 10 widely followed women online

1. Ariana Grande – The pop singer and actress has in 2025 nearly 374 million followers on Instagram. Her clips on YouTube have trillions of views, and she has built a persona that extends over the areas of pop music, theatre and social causes. Among the popular female celebrities, she continues to rank among the most followed women on Instagram.

• Age: Born June 26, 1993, she is 32 years old (2025).
• Net worth: Estimated around US$250 million (though various sources give different figures).
• Popular works: Albums such as “Yours Truly” (2013), singles like “Thank U, Next” (which broke streaming records).
• Notable career highlights: Began in musical theatre, transitioned to pop-star status; strong social-media presence and crossover into acting.

1. Selena Gomez – After having more than 422 million Instagram followers, she is placed as one of the most followed women on Instagram and one of the top women influencers in the world. Her career as a child actress, a singer and a mental-health advocate has contributed to her staying power on the internet among the internet female icons.

• Age: Born July 22, 1992 — 33 years old in 2025.
• Net worth: Estimated at about US$1.3 billion (as of September 2024).
• Popular works: Music albums, acting in TV/films (e.g., Only Murders in the Building), and her beauty brand Rare Beauty.
• Notable career highlights: Built wealth primarily via her business brand rather than just music; large social-media following.

1. Kim Kardashian – The reality TV star turned entrepreneur holds 358 million followers in 2025. Her influence spreads over many areas including pop culture, fashion, beauty and social media. She is part of the most popular women on the internet and one of the women with highest followers.

• Age: Born October 21, 1980 — 45 years old in 2025.
• Net worth: Estimates vary; up to US$1.7 billion according to some 2025 reports.
• Popular works/ventures: Reality television star (e.g., Keeping Up with the Kardashians), founder of brands: KKW Beauty, SKIMS, SKKN.
• Notable career highlights: Transformed the media kingpinship into worldwide labels; enormous social-media power; worked hard for years and finally got a chance to take the bar exam.

1. Beyoncé – The legendary singer/performer has around 313 million followers in the year 2024-25. She is one of the famous female celebrities 2025 and continues to inspire influential women shaping online culture.

• Age: Born September 4, 1981 — 44 years old in 2025.
• Net worth: Estimated around US$800 million (2025) though some sources vary.
• Popular works: Albums like Dangerously in Love, B’Day, Lemonade; landmark live tours (e.g., Renaissance World Tour).
• Notable career highlights: Began with girl group Destiny’s Child; established business ventures (Ivy Park, fragrance, streaming stake) and major real-estate holdings.

1. Kylie Jenner – She has about 394 million followers on Instagram and is a prominent creator, beauty brand owner and social media influencer among the female social media stars. She continues to dominate the list of top female influencers in 2025.

• Age: Born August 10, 1997 — 28 years old in 2025.
• Net worth: Estimated around US$700 million (2025) though earlier captioned as billionaire.
• Popular works/ventures: Founder of Kylie Cosmetics (launched ~2015), massive social-media influencer, reality-TV star.
• Notable career highlights: Built large business using social-platform momentum; hallmark of influencer-entrepreneur era.

1. Taylor Swift – The artist with approximately 282-283 million followers on Instagram from early 2025 is the one who keeps the online audience by her gripping storytelling and digital interpretations. She remains one of the most followed women celebrities on Instagram 2025 and among the most popular women on the internet.

• Age: Born December 13, 1989 — 35 years old in 2025.
• Net worth: Estimated around US$1.6 billion (October 2024 figure).
• Popular works: Albums include Fearless, 1989, Reputation, Midnights; her “Eras Tour” became one of the highest-grossing ever.
• Notable career highlights: Transitioned from country into pop; active in re-recording her catalogue; real estate portfolio across multiple states.

1. Rihanna – The number of her followers could be different, but she still is one of the most followed women online, the most followed women on Instagram, and part of the top 10 famous women in the world 2025. She represents the influential women shaping online culture through music, fashion, and business.

• Age: Born February 20, 1988 — she is 37 years old as of 2025.
• Net worth: Estimated at approximately US$1.4 billion, largely from her ventures in beauty and lingerie brands.
• Popular works: Broke out with albums like Good Girl Gone Bad, featuring the hit “Umbrella,” and has sold tens of millions of records worldwide.
• Business/impact: Founded the makeup line Fenty Beauty (50% stake) and lingerie brand Savage X Fenty (approx. 30% stake); she also founded the Clara Lionel Foundation philanthropic organisation.

1. Emma Watson – Not being in the league of hundreds-of-millions like pop stars, she still evokes a different kind of influence: that of an actor, advocate, and public-figure with an online presence that is not weak. For instance, she makes it to the list of top female influencers in 2025 and remains one of the influential women in media.

• Age: Born April 15, 1990 — 35 years old in 2025.
• Net worth: Approximately US$85 million (2025) from acting and endorsements.
• Popular works: Gained popularity as Hermione in the Harry Potter series; appeared in movies such as Beauty and the Beast, Little Women.
• Notable career highlights: Made a smooth transition from being a child actor to getting adult roles, and then to becoming an advocate (women’s rights, UN goodwill, etc.) as well as getting involved with fashion and cosmetics brands

1. Billie Eilish – The young musician has created a huge online popularity by being true, visually daring, and relevant to the world. She is among the female social media stars, and one of the popular female celebrities admired by Gen Z audiences.

• Age: Born December 18, 2001 — 23 years old in 2025.
• Net worth: About US$50–53 million as of mid-2025.
• Popular works: Debut album When We All Fall Asleep, Where Do We Go?; hit single “Ocean Eyes” (2015) launched her career.
• Notable career highlights: The youngest major pop star with global streaming success; working with her brother not only in songwriting but also in production was a great deal.

1. Kendall Jenner – By the end of the year 2025, the model and media personality will have approximately 289-290 million followers on Instagram. Thus, she is showing the world how fashion, lifestyle, and social media are integrated to form a massive digital attraction. Among the most popular women on the internet, she is one of the internet female icons and the most followed women celebrities on Instagram 2025.

• Birthday: November 3, 1995 — she will be 29 years old in the year 2025.
• Net worth: Her net worth was expected to be around US$60 million in 2025, which would be primarily attributed to her modeling and business ventures.
• Career highlights included being the highest-paid model, participating with top fashion houses such as Chanel and Versace, and having a strong social-media presence.
• Business ventures: Kendall not only relied on her modeling career but also started a tequila brand 818 Tequila, and the fact that she has been in reality TV shows has helped her a lot in spreading her influence.

Why their influence matters: beyond follower counts

The above text points to a major change in the relationship between culture and business. The influence of those women is not limited “only” to the superficial meaning of the word; their presence on social media allows them to be activists, launch brands, tell stories, and build communities. They are influential women in media and among the highest followers, and their influence goes beyond that of the entertainment world.

For example, when any of these women posts about a product or cause, the ripple effect is immediate. The platforms they command give them direct access to billions. If someone is studying digital marketing, creator culture or global media, these figures cannot be ignored among the famous female celebrities 2025.

What this means for you

If you are a creator, marketer or simply curious about online culture, the takeaway is clear. First: reach matters but values matter too. Audiences respond today to authenticity more than polished facade. Secondly, the multi-platform presence is recommended. It is very unusual for a single channel to attract the whole potential. Thirdly, the purpose enhances the reach.

The power together with the significant story, be it social activism, brand creation, or individual experience, becomes eternal. If you are building your own presence online, you can draw lessons from these top women influencers and female social media stars: cultivate a unique voice, stay consistent, engage with your community and ensure your digital activity aligns with something larger than just “follower counts.”

Conclusion

When you look at the ten most popular women on the internet right now, you see more than numbers. You see influence in action, cultural momentum and what modern media looks like. The popular female celebrities and most followed women online show that online popularity is no longer passive. It demands authenticity, diversity and purpose. For you that could mean rethinking how you measure “success” online.

Instead of asking “How many followers do I have?” ask “How meaningful is my connection with my audience?” If you shift your thinking in that direction, you will be better placed to navigate the digital world not just as a spectator but as an active participant among the top 10 famous women in the world 2025 and the most popular women on the internet.